Rap Snacks has partnered with Walmart to bring chip brand to over 4,200 Walmart stores across the United States. This is the latest step of the popular potato chip company to expand it’s market share in the competitive category.
The company recently also announced their partnership with Atlanta-based vegan burger restaurant Slutty Vegan, to create their first-ever vegan potato chip. The product, inspired by Slutty Vegan’s health-conscious yet savory menu, will come in 2 flavors and will be shopped at every location Rap Snacks are sold starting this December. With both companies being founded by minorities, Rap Snacks and Slutty Vegan aim to provide vegan options to culturally diverse consumers who may otherwise have less access and knowledge about vegan snack options.
Master P was interviewed on MSNBC’s The Beat with Ari to discuss his latest expansion into the retail giant. Catch what they had to say below.